Marketing Training

BASIC: Covering an introduction to marketing. ideal for start-up business owners with no prior marketing knowledge or those at the start of a marketing career looking to get to grips with fundamentals. 

STANDARD: Get the knowledge to give you confidence in marketing your business. A deep dive into topics that will give you a grounding in marketing that will allow you to formulate basic plans and converse with confidence.

EXTENDED: For the confident marketer wanting to develop their skills, taking their own business marketing to the next level, reaching for that promotion or preparing to lead a team. 

ADVANCED: For the established senior business person who is serious about making their brand lift off or the high-level marketer determined to make an impact at board level. 

BASIC: An introduction to marketing planning. Ideal for start-up business owners with no prior marketing knowledge or those at the start of a marketing career looking to create a simple plan of activity that will enable results.

STANDARD: Gain confidence to develop a marketing plan for your business. As a business owner be prepared to develop a robust plan, as an employee in a larger business deliver a plan that will impress your senior managers. 

EXTENDED: For the confident marketers looking to plan campaigns with a robust level of development. Senior operators in their own businesses or working in larger teams will gain skills to plan with more than just intuition – to secure investment and results.

ADVANCED: For the established senior business person who is serious about making their marking planning deliver high yield results or the high-level marketer wanting to demonstrate significant credibility in their approach to planning to secure sizeable funding from boards and investors.

BASIC: An introduction to digital marketing. Ideal for start-up business owners looking to enter the world of digital marketing or those at the start of a marketing career looking to understand the digital marketing landscape.

STANDARD: Gain confidence to deliver digital marketing in your organisation. As a business owner have confidence in your digital marketing investment, as an employee in a larger business be more confident in the selection of digital marketing tools and their use. 

EXTENDED: Be a leader in digital communications for your business. Get a higher level of understanding to lead discussions and inform or make executive decisions related to digital investment to maximise potential revenue return.

ADVANCED: For the established senior business person who is serious about making their marking planning deliver high yield results or the high-level marketer wanting to demonstrate significant credibility in their approach to planning to secure sizeable funding from boards and investors. 

BASIC: Basics of brand management and development. Whether you’re starting your own business and defining your own brand, or starting out to support an existing brand – having a knowledge of how to successfully manage a brand is critical for customer engagement. 

STANDARD: As a brand manager within a large business or a small business owner with your own brand, be confident with your actions and be able to deliver to a credible level. 

EXTENDED: As a business owner, head of marketing or other senior manager wanting to take a strategic view of your business development led by customer facing brand thinking.

ADVANCED: The highest level and latest thinking for brand leaders. Taking your brand to the next level and positioning yourself strongly against competitors in an ever changing world 

Specialist training is available for businesses providing roles to individuals on the Kickstart Scheme in the UK. Full details can be found at the dedicated website.