The ambition of this report is to offer support to tourism businesses with the aim of preventing further closures, on the backdrop of well-known operators and smaller providers being forced into administration and permanent shut down. The report recognises that even for those businesses weathering the first part of the storm, a simple ‘return to business as usual’ may be naïve, as consumers’ attitudes have developed with considerable pace. We spoke to consumers to understand the current mindset.
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